The SK Planet Visual Design System is the basic rules that help keep the visual design of all SK Planet's products consistent. They link together the different SK Planet brands that are spread out over various areas, setting the fundamental design style rules for SK Planet to have a unified visual identity.
All the design examples in these system are made based on SK Planet's 'Circle centric' design system and concept. When designing things not listed in the system, it suggests working in a way that fits with this design concept.
The system was put together by the Design Identity team's designers and shared with both in-house designers and external design companies to keep a consistent visual look

(1) SK Planet is a subsidiary of SK Telecom, which operates in various business sectors, including e-commerce, online advertising, and location-based services, leveraging technology and innovation to create value for customers in a digital world.